Makeup trends of 2021: Make Your Mark in the New Year

January 22, 2021Notino

A new year always brings new trends. These will be reflected in both fashion and beauty. Are you ready to find out what foundations are expected to fly off the shelves? What colours and textures you should stick to? Like fashion, beauty trends are continuously recycled, creating a recurring theme with an added modern twist, which aims to reflect today’s fast-paced world.

Let us inspire you with products that definitely deserve a spot in your cosmetic bag for this year. Less is more, especially when it comes to makeup. Your goal is to put together a set of products that suit you and can, ideally, be used for multiple purposes. Remember that it’s all about quality, not quantity.

Beauty Trend 1: Fresh Skin

Fresh, radiant skin is a recurring classic and a trend that is here to stay. A thorough skin regimen is essential for flawless makeup and a radiant complexion. Therefore, you should focus on proper cleansing, exfoliation and subsequent hydration. Only then should you venture out and experiment.

Achieve perfect and glowing skin with the Shiseido Radiant Lifting Foundation with SPF 15. The key to impeccable makeup is mastering the balance between luminous and matt finishes on different areas of the face. The YSL Touche Éclat Shimmer Stick luxury highlighter is perfect for illuminating your cheekbones, cupid’s bow and eyelids. You’ll be enraptured by its easy application; you won’t even need a brush.

Tip: Keep your t-zone matt with the Shiseido 7 Lights Powder Illuminator brightening powder. Its lightweight, pleasant texture will make you forget that it’s there!

Makeup Trend 2: Striking Eyes

Your bold, striking eyes will be the centre of attention. If eyes are the focus of your look, don’t be afraid of going all out, whether it’s voluminous, long eyelashes or dramatic smoky eyes. Play around, be creative and top off your look with multiple coats of mascara. Use a mascara primer to achieve that remarkable “wow” effect. We recommend the Lancôme Cils Booster XL, which both curls and lengthens the eyelashes. Then apply the Shiseido Controlled Chaos MascaraInk volumising mascara.

Eyeliner will never go out of style thanks to its customizable nature. Get some new inspiration on Instagram, which is literally bursting at the seams with beauty posts. Let your makeup look be a display of your unique personality and style. Look irresistible whilst feeling comfortable in your own skin. What beauty trends come to mind when you think about the 2000s? Do you recall soap opera characters and singers with bold makeup?

These trends are due to make a comeback with a new breath of freshness and lightness. The colour scheme is also different; the grey tones of the past are being replaced by a wide range of brown and earthy tones. Therefore, you should opt for matt brown, brick red, burgundy or sand shades when creating eyeshadow looks. We highly recommend the Yves Saint Laurent Satin Crush eyeshadow in the Radical Rust shade. Achieve a more dramatic look by applying eyeshadow to your lower lash line. Finally, don’t forget to tie the look together with an eye pencil or eyeliner.

Tip: Don’t be afraid of combining more matt eyeshadows. With a luminous complexion, your makeup won’t seem heavy even with an entirely matt eye; on the contrary, you’ll come across like a true professional.

Makeup Trend 3: Brown Lips

As with eye looks, lip trends are experiencing the same blast to the past. Now is the perfect time to purchase a brown lip pencil. But remember, everyone’s ideal nude is different, so be sure to use the natural shade of your lips as a guide. Use a brown lip pencil with a warm or cool undertone to line your lips. You can even use the pencil to fill them in too. At Notino, we swear by the Maybelline SuperStay Ink Crayon in the shade 15 Lead the Way and the Dermacol Iconic Lips pencil.

Then proceed to fill in your lined lips with a shiny lipstick or lip gloss. Try the Shiseido LacquerInk LipShine liquid lipstick for hydration and shine.We are taking a trip down memory lane to the Beverly Hills 90210 series, but in a way that is wearable today.

To put it simply, makeup has no rules, something which continues to be true in the new year. Play around with your favourite colours or step out of your comfort zone and reach for shades that you’ve never had the courage to use before. Take a trip back to the era of the Spice Girls and take inspiration from their makeup looks, giving them a modern spin. Keep it lightweight and minimal and stick to thicker and more natural eyebrows, as opposed to the over-plucked trend that was popular back then. Your skin should look fresh, allowing your natural features to shine through, not hidden under thick layers of makeup. Keep yourself inspired this year by looking through social media, websites and magazines and be creative!

Author: Notino

Read more