Achieve the textured style you desire, and let your hair speak volumes. Aveda Control Paste™ is your key to achieving versatile and textured hairstyles with a medium, pliable hold, and a smooth, matte finish. Whether you prefer a loose and piece-y look or a stand-up and messy style, control paste™ empowers you to create high-textured hairdos that exude confidence.

Characteristics:

• ideal for dry hair styling
• allows you to mold and shape your desired look effortlessly
• offers a pliable, medium hold
• provides flexibility and control over your hairstyle
• versatile option for anyone seeking a textured finish
• infused with Aveda's own pure-fume™ aroma
• suitable for all hair types

Ingredients:

• 90% natural ingredients 
• 100% wind and solar-powered manufacturing 
• 100% PCR PET bottles 
• vegan

How to apply:
Emulsify a small amount of Aveda Control Paste™in your hands to activate its pliable texture. Work the product through your dry hair using your fingertips, allowing you to shape and style your hair according to your preferences. Add more product as needed to achieve your desired level of hold and texture.

Notino tip:
For a dramatic, piece-y look, use only your fingertips to emulsify control paste™. Take individual pieces or sections of hair and slide your fingers directly down the hair for a defined and textured finish. Prior to braiding or styling ponytails, apply control paste™ to damp or dry hair to keep stray hairs together and maintain a smooth, controlled style.