With Aveda's signature pure-fume™ aroma featuring certified organic ylang-ylang, lemon, eucalyptus, and other pure flower and plant essences, this shampoo is effective and a sensory delight. Embrace the transformative power of Aveda Blue Malva Shampoo, your solution to banishing brassy tones in all hair shades, especially blondes, while infusing silvery radiance into grey hair.

Characteristics:

• neutralizes brassy tones in all hair shades, particularly effective for blondes
• enhances gray hair with silvery brightness
• infused with Aveda's pure-fume™ aroma
• designed to maintain and enhance hair color

Ingredients:

• 97% natural ingredients 
• 100% wind and solar-powered manufacturing 
• 100% PCR PET bottles 
• vegan
• blue malva extract – the key ingredient neutralizing brassiness
• Aveda's pure-fume™ aroma with certified organic ylang ylang, lemon, eucalyptus, and other pure flower and plant essences

How to apply:
Wet your hair thoroughly. Apply Anvene Blue Malva Shampoo and massage it into your hair, creating a lather. Rinse your hair thoroughly.

Notino tip:
Follow up with the Blue Malva Color Conditioner to maximize color maintenance and vibrancy for optimal results.