Gucci Bloom

The Gucci fragrances have a curious effect on their wearers - they can lift your mood and your self-esteem in an instant. Just a few drops are enough to make you feel confident in your own skin. So what is Gucci’s secret? Maybe it’s in the century-old history of the brand, maybe it’s the rags-to-riches story of its founder… or maybe it’s both, in an inspiring combination of tradition and progress.¨
In 1921, Guccio Gucci started a company selling leather equipment and accessories for horse riding. Back then, he couldn’t have possibly known that his name would one day become a legend known all over the world. Apart from making the odd satchel or a handbag, he wasn’t particularly interested in the world of fashion. His children, however, proved to be slightly more ambitious than their father, and established the brand as a synonym for fashion accessories. Gucci soon became a popular brand among celebrities such as Audrey Hepburn, Jacqueline Kennedy or Grace Kelly, and a tiny Italian company grew into a big fashion house.

Possibly the most prominent era in the brand’s history so far started in 1993 when Tom Ford became its Creative Director, focusing among other things on producing exceptional and daring perfumes under the name of Gucci. These days, it is Frida Giannini helming the creative side of things at the company.

The Gucci fragrance range is wide and varied. As true Italian products, they combine effortless style with a little bit of drama and sophistication. Both the women’s and the men’s lines aim to make the wearer’s personality stand out, and they always succeed, be it the timeless and sensual Eau de Parfum II., the light and elegant Flora, or the young and energetic Rush 2. Gucci Envy Me, another modern classic, is based on the delicate notes of pivoine and jasmine, spiced up every so slightly with pink pepper. The classic Gucci by Gucci Pour Homme will be ideal for anyone who likes it really spicy, while Guilty will provide more of a seductive effect.

When was the last time someone asked you what was the amazing perfume you were wearing? If you decide to try Gucci fragrances, prepare for this to be a daily occurrence. Gucci is both a challenge and an answer for everyone searching for luxury and uniqueness.