Helena Rubinstein fragrance | Helena Rubinstein beauty bears the name of an entrepreneur of Polish descent who became one of the richest women in the world. It was in 1902 when Helena Rubinstein decided to open a business selling beauty products and fragrances. While the first branch of the company opened in Australia, the brand soon became popular around the world.

The brand Helena Rubinstein specialises mainly in beauty products for mature skin, from moisturisers and makeup removers to serums and makeup. Their fragrances are usually delicate, subtle and refreshing.