fresh

Since its beginnings in 1991, fresh has been dedicated to creating skincare products that are both effective and indulgent. Lev Glazman and Alina Roytberg, driven by curiosity and a deep belief in nature's power, ground each formula in natural ingredients and passion. Their neverending research into nature’s potential has led to the development of highly sensorial and effective skincare that awakens senses.

 

Each product reflects the brand's commitment to continuous exploration, delivering delightful sensory experiences alongside visible results. Lev and Alina continue to lead with the same pioneering spirit and creative vision, providing transformative formulas that don’t just work but also captivate senses. Their dedication to sustainability and efficacy ensures that every skincare smell and feel as good as they work.

 

Experience it for yourself. fresh Soy Face Cleanser effortlessly removes makeup and impurities while offering intense hydration nourishment to your skin. fresh Sugar Lip Balm is your daily favourite for moisturised lips, while fresh Rose Deep Hydration Cream offers comfort and deep hydration thanks to hyaluronic acid.