L'Oréal Professionnel Serie Expert

Your favourite Serie Expert in a new packaging! 

 Developed by professionals for anyone who loves professional hair care. Experienced scientists along with the world’s best hairdressers have developed Serie Expert hair products.

 Now even more professional, modern and sustainable.

 Is your hair damaged and dry? Are you wondering how to replenish everything it lacks?
The Serie Expert Absolut Repair line instantly regenerates your hair and repairs its surface with extracts from grain protein and golden quinoa. The damaged surface of the hair shaft is instantly transformed, leaving your hair smooth, glossy and light to the touch.

 Want to maintain your hair length despite weakened and thin ends?
Then you need the Serie Expert Pro Longer line. 

 Want to make the results of your new dye job or balayage stay perfect as long as possible?
Try the 2-phase home protocol from the Serie Expert Metal Detox professional line of hair care. This product reliably cleans your hair and protects it from metal deposits after any colouring, balayage or lightening to keep your colour bright, intense and shiny. Metal Detox also protects the colour from UV light – even in case of the most vulnerable colours and undertones.

 Looking for the right product for your blonde hair?
Serie Expert Blondifier products keep your blonde colour bright and shiny. 
To find the right products for your blonde hair, you need to first know what look you’re going for. After you consult your hairdresser and choose either colouring, balayage or lightening, you will decide whether to go for warm or cool undertones. This also determines what hair care to use at home. 

 Colour-treated hair needs professional hair care to maintain its shine, brightness and depth in the lengths that tend to wash out first. This can be either caused by insufficient care, or by the porous structure of the hair itself.