Korean cosmetics, also known as K-Beauty, are gaining popularity around the world. What’s its charm? It focuses on modern innovations, natural ingredients and minimising irritants. Unlike Western cosmetics, which often rely on quick results, the best Korean cosmetics emphasise prevention and long-term care.
Korean beauty culture favours a naturally beautiful appearance over covering flaws. All this goes hand in hand with elaborate nurturing rituals that will delight you with their effectiveness and pleasant experience. Looking for where to buy Korean cosmetics? Then you’ve come to the right place!
Korean Skincare
Korean skincare is perfect for everyone who wants healthy, radiant and well-hydrated skin. Its formulations are usually gentle and non-irritating, which is why many of its products are suitable for people with sensitive skin.
Natural Korean cosmetics have no competition in the world of skincare. Lovers of natural products will appreciate extracts from herbs, seaweed green tea or snail secretion.
Korean anti-acne cosmetics boast fast results. A huge hit in recent years are the unique acne patches. They are almost invisible and soothe and treat the problem perfectly.
Korean Skincare Routine – Skincare According to Koreans
Both domestic and professional Korean cosmetics are renowned for their precision. The classic routine has up to 12 steps, which might sound challenging, but it’s more of a relaxing ritual than an obligation. You don’t have to do all the steps every day – you adapt them to your time and needs. Let’s look at each step in more detail.
- Cleansing Oils
Korean cleansing oils and cleansing balms dissolve makeup and impurities while nourishing skin.
- Thorough Cleansing
The second step focuses on removing residual impurities and grease. Korean gel cleansers and foams are gentle, effective and leave skin feeling refreshed.
- Exfoliation
Enzyme scrub is crucial for removing the top layer of dead skin cells. Skin is left beautifully smoothed and better able to absorb the caring substances from cosmetics. However, exfoliate only 1-2 times a week.
- Skin Toning
A toner is all about pH balancing and hydration. Korean toners are enriched with hydrating ingredients such as hyaluronic acid, aloe vera or seaweed extracts.
- Skin Essence
An essence is a unique product. It has a light, watery texture and penetrates deep into skin to hydrate and promote skin regeneration.
- Facial Serums and Ampoules
A highly concentrated product targeting specific issues such as wrinkles, pigmentation or acne. Korean serums often contain powerful active ingredients that perfectly brighten and smooth skin.
- Using a Korean Face Mask
Korean sheet masks are an iconic product. They provide intense hydration and nourishment within 15–20 minutes. They are infused with essences that refresh and regenerate skin.
- Korean Creams for the Eye Area
Asian cosmetics offer eye creams that are light, but at the same time rich in caring ingredients, such as caffeine, peptides and ceramides.
- Moisturising Creams
Moisturiser combines all the previous steps and gives skin all-around all-day protection. Korean creams have light textures that make them quickly absorbed.
- Sun Protection
SPF is an essential step in any Korean skincare routine. Korean sun cream is light, non-greasy and easy to spread so it won’t leave a white film. If you value multitasking, you might as well opt for an SPF day cream or SPF makeup cream.
- Korean Night Face Masks
Night face masks are the last step of the evening routine. They are intensive care products that regenerate skin while you sleep, during which time they are slowly absorbed. They often contain hydrating and regenerating ingredients such as panthenol, collagen and ceramides.
Korean Makeup
Korean makeup stands out for its lightness, multifunctionality and hydrating and caring ingredients.
- Korean BB creams and CC creams balance skin tone, often protect against the sun and contain caring ingredients.
- Cushion foundation, Koreanfoundation in a compact with a sponge is popular for its natural coverage and easy application. It is perfect for travelling.
- Eyeshadow, blusher and lipstick offer subtle pigmentation and create a fresh, natural look. Try the popular lip stains, which are absolutely special.
Korean Hair Products
Like skincare, Korean hair products focus on prevention and long-term care. Korean shampoos, conditioners and hair masks often contain natural ingredients, such as argan oil, ginseng and keratin to strengthen hair fibres and improve their elasticity. The result is strong, shiny and hydrated hair.
Korean Body Care
Korean shower gels, body scrub and creams leave your skin soft, nourished and supple. Foot and hand masks are also popular, intensely hydrating dry skin and helping to replenish it. And if you get sunburnt in the summer sun, rely on Korean aloe vera gel for instant relief.
Korean Cosmetics – Brands that are Conquering the World
- Erborian luxury Korean cosmetics masterfully combine ancient Korean recipes with modern technology. Among its popular products is Erborian Bamboo serum, which mattifies skin and gives it a velvety appearance.
- The KORIKA brand specialises in sheet masks with high-quality active ingredients such as 24K gold, silk extracts or glacier water. It not only offers masks for the face, but also for hands and feet.
- Mizon is a Korean cosmetics pioneer in the use of snail filtrate, which promotes skin regeneration, smooths wrinkles and reduces acne scars. Among the best-selling products is Mizon Snail Repair Cream, prized for its anti-wrinkle benefits.
- Klairs products are renowned for their gentleness towards sensitive skin. They contain only fresh and effective ingredients that soothe irritation. A popular example is Klairs Supple Preparation toner, which hydrates deeply.
- Missha Korean cosmetics contain unconventional ingredients such as fruit acids, charcoal or marine plants extracts. Missha Pure Source Korean face masks are particularly well-known for their quick hydration and refreshing effects.
- Some By Mi cosmetics focuses on problematic skin care and offers a range of products with AHA, BHA and PHA exfoliating acids. Its Some By Mi Miracle Toner effectively fights acne and leaves skin soft and fresh.
- Jart+ is a Korean pioneer brand in the field of BB creams and face masks. Its Cryo Rubber mask is popular for its ability to instantly hydrate and revitalise skin.
- The minimalist Cosrx Korean cosmetics brand offers products with a high concentration of active ingredients. Its popular Advanced Snail 96 essence contains 96% snail secretion and is great for hydration and regeneration.
- Beauty of Joseon is a brand inspired by traditional Korean recipes from the Joseon Dynasty period. Its products, such as Beauty of Joseon Dynasty Cream, are packed with natural ingredients to give skin a radiant look.
- Holika Holika Korean cosmetics impresses with the cheerful design of its products and their effectiveness. Its Aloe Soothing Gel 99% masks are ideal for soothing and hydrating skin after sun exposure or irritation.
- Benton focuses on a simple, natural formula that respects the needs of sensitive skin. A favourite is the Snail Bee High Content Toner, which hydrates, regenerates and soothes skin.
- Banila Co has made a name for itself with Clean It Zero makeup remover balm, which effectively removes makeup and leaves skin perfectly clean and soft.
South Korean cosmetics offer not only innovative and effective products, but also pleasant self-care rituals. Whether you’re looking for answers to acne, wrinkles or simply want to pamper your skin, South Korean cosmetics will suit your needs. Discover Notino’s rich offer, where Korean cosmetics are waiting for you!